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Business Info

Business Name


What do you do?


How many pages of print design do you need?

10 pages front and back (20 images)

List the size requirement(s) for your print design

8.5X11 inches front and back

Target Audience

What is your industry?


Describe the target audience for your print design

Residential Electric Utility Customers

What 3 things would you like to communicate to your audience through your print design?

Simple, Easy to Read, Informative

Style and Concept

What print design styles do you like?

Winning design from the initial ComEd project

What colors do you want to see in your print design?

Designer and buyer will collaborate

What colors do you NOT want to see in your print design?

Same colors plus collaboration over the course of the project

What adjectives should best describe your print design?

Simple and informative

How will you use the print design?

Billing of residential utility customers

What content must be included in the print design?

See original design and design brief plus variations to come after initial two briefs are submitted.



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