David Eccles School of Business
What do you do?
We are the business school at the University of Utah. The school offers both graduate degrees (MBA, MAcc, MSIS) and undergraduate degrees (Marketing, Accounting, Finance).
How many pages of print design do you need?
List the size requirement(s) for your print design
5.5 in. x 8.5 in.
What is your industry?
Describe the target audience for your print design
The print design will be a feature in print collateral intended for MBA student recruits. The school recruits students from across the country with a particular focus on the Western United States.
Sex- Female and Male
What 3 things would you like to communicate to your audience through your print design?
The motivation behind the print design are the school's core values:
Strive for something great.
Act with Integrity.
Own your actions.
Style and Concept
What print design styles do you like?
What colors do you want to see in your print design?
What colors do you NOT want to see in your print design?
What adjectives should best describe your print design?
How will you use the print design?
We need 2 pages.
Page 1 will be the cover to a brochure. The brochure will consist of student generated content. The content will be student pictures and stories about being a student at the David Eccles School of Business.
The 2nd page will use elements of the cover but will be mostly white space dedicated to the student content.
What content must be included in the print design?
Page 1: David Eccles School of Business Logo
Page 2: U
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