• Award$700
  • Entries170
  • Creatives47



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Creative Brief

Who are you?

Carmen is a female singer/songwriter that has a style that has been compared to Bjork, Jeff Buckley, Led Zeppelin and Janis Joplin. You can get a better idea of what Carmen's all about by going to her EPK and having a listen to the songs, watching her live video and checking out some of the pictures: http://carmentownsend.ca/epk/

What do you need?

We need the cover art that will be used by our internal designer for the layout of both her CD package and the limited vinyl run

Who Is Your Audience?

Her audience is anyone who would listen to Bjork, Jeff Buckley, Led Zeppelin and Janis Joplin. Most of her current fans are between the age of 14-35 and are in Canada and Australia, however, the scope of this album's marketing initiatives will be global.


We Like These Examples

I have included some examples of art that Carmen likes. Also Carmen likes the cover art of Joni Mitchell's Song to a Seagull record : http://jonimitchell.com/music/album.cfm?...

We Absolutely Must Have

The name of the artist in a font that looks cool and fits with the album art: Carmen Townsend
The name of the record: Waitin' and Seein
Carmen likes the following colours: blues, greens, purples and black. No pinks or neons.



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