Driver has picked a winning packaging design

For $1250 they received 102 design concepts from 18 designers!

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Starts: 16-Apr-12 10:18 p.m. GMT

Ends: 6-May-12 11:59 p.m. GMT


Award 1: $1250, was awarded to Sieco

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We wonna create an entirelly new packaging so that people can give loose diamonds diamond that special person that deserves the best mother earth can produce. Or invest in them for the future.

Opening the packaging must have a super high end feel and experience and must be in more stages.. Where one first open the first or more parts and to get access to the diamond in a sealed new packaking.. Preferable in a transperent box or something like this. The inner packaging must be broken or to have a broken seal to have access to the diamond.

Wow - must be in every stage of unwrapping the diamond

This will secure that the user can change or get his/her money back if the inner casing is unbroken.

Update 23-Apr-12 GMT
In terms of materials please do not limit your self.. We do not a a fixed budget as such.

Materials we have already considered is: Granite, transparent acrylics, graphite, wood, cotton fibers, unbleached paper etc.

We have considered glass but gone away from it as it scratches very easy in contact with diamonds.. Though we will consider it if some new idea comes around.

Update 29-Apr-12 GMT
i have extended the competition in order to have the leading entries refined to be - just perfect