Here's the client journey on crowdspring:
1.The client completed an interactive design brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
2.Our über-talented designers created dozens of unique designs.
In a typical Package Graphics project on crowdspring, many professional designers submit dozens of custom designs based on your brief. See all designs submitted to this project.
- 220,000+ designers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
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3.The client picked the winning design and received final files.
After collaborating with multiple designers, the client picked their favorite design, reviewed proofs, requested and received tweaks, and approved final files. The client received high resolution final design files and a signed intellectual property agreement giving the client full ownership to the design.
- Collaborate with the winning designer.
- The designer will implement final adjustments.
- The client receives full intellectual property rights.
What do you do?
Investing in innovative products
How many sides of the package require graphics design?
List the size requirement(s) for your package graphics design
See attached Tetrapak TPA500 template
What is your industry?
Food and Beverage
Describe the target audience for your package graphics
Aimed at Grab-n-Go market for on-the-run water in convenience stores and supermarkets etc. Offers a more environmentally friendly alternative to plastic bottles.
What 3 things would you like to communicate to your audience through your package graphics design?
This package contains quality water - message has to be clear as the water is not visible and it will be sitting beside water in plastic bottles in fridges.
Graphics & text must be simple and striking - no fussy designs - clear and modern.
Environmentally friendly and recyclable packaging.
Style and Concept
What package graphics design styles do you like?
Some sort of design metaphor for water ...
What colors do you want to see in your package graphics design?
Colours that are associated with water - blue / white
Blue should be very vibrant
What colors do you NOT want to see in your package graphics design?
Anything earthy such a brown, green or black
What adjectives should best describe your package graphics design?
Simple, Clean, Dynamic, Innovative, Fun
What content must be included in the package graphics design?
Product name in large distinct text: Aqua-Water.
Text about source, mineral content, environmental, recyclability to go on side or back of package (This will be supplied later).
Front of package and sides will be seen when stacked up in a convenience store fridge so are the most visually important aspects of the carton.
Do you have additional info or links you'd like to share?
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