LET ME TELL YOU ABOUT US:
National Women's Half Marathon Series.
HERE IS WHAT WE NEED:
We are designing a stylish shopping/goodie bag for a womens running event. This project has a very fast turnaround, but the upside is the bag will be used by thousands of women.We develop a designer goodie bag unique to each race in the series. The bags have been a huge success with our runners. We still see them around town on a regular basis.
NOTE: This is a new project, but similar to our recent project "Reusable Designer Shopping/Goodie Bag."
1) Primary color in bag must be pink (C: 1 M:99 Y:1 K:0)
2) One of the accent colors must be an orange color (your choice)
3) You are free to use any other colors you choose
4) The bag must have either a flower or sun motif. The bag is being designed for an event in Arizona, so that may influence your style/choices. The state flower is the saguaro cactus blossom. Im not sure the blossom is intriguing enough to be a dominant element, but it could be considered as a secondary element.
5) The target audience is active women aged 25-49 who are educated and affluent.
6) We are looking for something cool and stylish, not cheesy.
7) You can refer to the recent CrowdSpring project Reusable Designer Shopping/Goodie Bag to get an idea of styles that we like.
8) Each panel can be unique, or the opposing sides can match, or 3 sides can be part of one design and one panel can be different or whatever combination you decide on.
9) One or both end panels (ones with Polka dots in the example) of the bag need to include the Womens Half Marathon logo. Size and placement is at your discretion. Please dont include the Jackie McFee or Leukemia & Lymphoma Society logos in the sample in your design.
10) Bottom panel is black with Womens Running Magazine logo in the middle. womensrunning.com should be printed underneath the logo.
11) Size the artwork to the dimensions on the bag template (Final_Pink_JACKIE_Bag.pdf) NOTE: the bag template only shows 3 sides and a bottom, because the flower pattern was repeated on the other side. If you are going to have different images on both main panels you will need to add another main panel to the template.
12) We will send the chosen designer several of the bags once they are manufactured.
Let us know if you have any questions.
OUR TARGET AUDIENCE IS:
Affluent, active, educated women 25-49
WE LIKE THESE EXAMPLES:
We have included two files (Template and image) that show what a prior bag looked like. But aren't looking for a clone of the sample bag. We are looking for something ORIGINAL!
The other two files are logos that must be included per the specs above.
Womens Half Marathon logo: HalfMarathon_Scottsda#1EDA02.ai
Womens Running Magazine logo: : WRMLogo-magpink copy.ai
Bag template: FInal_Pink_JACKIE_Bag.pdf
Bag image: JackieBag.jpg
WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
Please see specs in "What do you need?" section for requirements.
The design must be sized based on the attached bag template to be considered.
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