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Business Info

Business Name

Women's Link

What do you do?

Newsletter for Working Women

Target Audience

What is your industry?

Education / Training

Describe your audience

Working Women in North America

How do you intend to use this newsletter (print, email, web, etc.)?

This is for the 2010 DECEMBER issue of the Women's Link. The newsletter will be mailed and posted on the Web. Could be shared with seminar participants as well. Could end up in a blog post, or used in social media

What 3 things do you want to communicate to your audience through this newsletter?

1. As the year draws to a close, it's a good time to look back at the year and pat yourself on the back for all you've accomplished this year ... no matter how small or how large.
2. Do a pesonal inventory -- all the things I'm happy about that I've done or accomplished or experienced this year. Where did you step outside your comfort zone? What did you do that you never thought you'd do? What are you most proud of? Don't worry about things you still want to do -- save those for next year's "plan of action" (we'll talk more about those in the January 2011 newsletter).
3. Don't let 2010 draw to a close without giving yourself a pat on the back for the wonderful woman you have been in 2010. Acknowledge your awesomeness -- celebrate another year of being a spectacular woman!

Style and Details

Do you have a title for this newsletter?

Working title (I'd like to see stronger title options); Your 2010 Personal Inventory: Celebrating You!

What information MUST be included?

listed above in "3 things"

What character, tenor or spirit do you want to convey?

Motivational -- friendly and fun

What is your required length in words or pages for this newsletter?

400-600 words (can run a little longer or shorter)

Do you want to include additional info?

the writer can figure out what details to put in -- I don't want to "box in" anyone to a specific creative strategy for this article.

Materials

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