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Business Info

Business Name

Laroda, LTD, PLEASE NOTE, THIS IS A HOLDING COMPANY. The company owns the product. We need a product name.

What do you do?

We are a community-wide scheduling app/program that allows busy families, organizations to stay better connected. Yodel provides an easy to manage scheduling tool. This app brings your childs soccer practice schedule, your yoga class schedule, the schedule for where you volunteer, and your favorite NFL team schedule to your calendar. Find out if the birthday party you're planning will conflict with events your friends are attending.

Families only see what they want to see, and are not bombarded with nuisance ads. Organizations greatly increase their potential event attendance by providing a one-touch method of adding the organizations event to their familys personal schedule. Families will no longer need to use multiple websites, social networks, and various paper promotions, to simply plan their familys schedule. They will now be able to quickly reference and manage all their familys interests, commitments, and availabilities within one program.

Do you require that a .COM or other URL be available for the new name?

I require that a .com with the exact name submitted be available

Target Audience

What is your industry?

Software and InfoTech

Describe your audience

Our main demographic is families with children. Based on focus groups, etc, our main user will be a married/single female age 25-45.

What 3 things do you want your product name to communicate to your audience?

1) We are the "one stop shop" for accessing and following their kids and their outside schedules.
2) We allow customers to communicate with each other within the organizations they follow.
3) We also empower the subscriber to start their own schedule and invite others to join and follow them.

List the names of your top three competitor products

Currently, there are no other companies doing everything we do.

Style

What character, tenor or spirit do you wish to convey?

With the product name, we would like to convey a feeling of fun, stress reduction, and empowerment over ones schedule and their family schedule.

Are there any words or phrases you like?

Not really

Are there specific words or phrases you don't like?

Calendaring

Do you want to include additional info?

Our working name is Yodel. It is unavailable for us to use as a product name. It is very important that we have a name that is no more than 4-5 letters long. The name must be easy to spell. The name also must be strong enough to have a brand built around it. Lastly, the name must have a .com web address available. If the name is really strong, we will look at a .net address instead.

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