Here's the client journey on crowdspring:
1.The client completed an interactive name brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
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2.Our über-talented namers created dozens of unique names.
In a typical Company / Product Name project on crowdspring, many professional namers submit dozens of custom names based on your brief.
- 220,000+ namers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
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Have questions about custom Company / Product Name?
Get a free, no obligation design consultation3.The client picked the winning name.
After collaborating with multiple namers, the client picked their favorite name. The client received a signed intellectual property agreement giving the client full ownership to the name.
- Collaborate with the winning namer.
- The namer will implement final adjustments.
- The client receives full intellectual property rights.
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Business Info
What does your company do?
We have caregivers that help homebound senior citizens.
Do you require that a .COM or other URL be available for the new name?
I will accept a .com with an acceptable variation on the exact name
Target Audience
What is your industry?
Health Care and Biotech
Describe your customers
We are typically hired by adult children to care for their mother or father. Average client is 83 years old, lives at home, owns their home, has lived there for 40+ years, children are grown and live out of state, do NOT want to move to a nursing home.
What 3 things do you want your company name to communicate to your customers?
Professional, Caring, Trustworthy
List the names of your top three competitors
http://homecareassistance.com/
http://www.nursenextdoor.com/
http://comforcare.com/
Style and Concept
What character, tenor, or spirit do you wish to convey?
The brand should have a fun, feminine vibe to it, ok to be a little "cheeky," something our caregivers/staff enjoy being a part of. Caring in very much a giving back/rewarding job.
Are there specific words or phrases you do not like?
I do not like names that are too obvious or generic. Name needs to be able to be trademarked and the shorter the better.
Are there specific words or phrases you like?
Some common words in our industry are: caregiver, care manager, home health, live in care, senior care, etc
Do you have other info you want to share?
Name needs to be able to be trademarked and the shorter the better.
Materials
Contract
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