Here's the client journey on crowdspring:
1.The client completed an interactive name brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
2.Our über-talented namers created dozens of unique names.
In a typical Company / Product Name project on crowdspring, many professional namers submit dozens of custom names based on your brief.
- 220,000+ namers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
Have questions about custom Company / Product Name?Get a free, no obligation design consultation
3.The client picked the winning name.
After collaborating with multiple namers, the client picked their favorite name. The client received a signed intellectual property agreement giving the client full ownership to the name.
- Collaborate with the winning namer.
- The namer will implement final adjustments.
- The client receives full intellectual property rights.
What does your company do?
We provide marketing, customer engagement and retention tools in a mobile app. Businesses may also use a robust desktop version of the application to build their campaigns, manage their followers and design marketing materials which are delivered to their customers via the mobile app. We provide unique location-based tools to help create the most effective marketing campaigns possible.
We provide a single point of entry into the local and small businesses that consumers use on a daily or weekly basis. Consumers can connect to their favorite businesses and service providers by adding them to their list of businesses they follow. Consumers can then receive relevant offers and incentives to visit the business again.
Do you require that a .COM or other URL be available for the new name?
I will accept a .com with an acceptable variation on the exact name
What is your industry?
Software and InfoTech
Describe your customers
Our customers are local and small businesses looking for a cost-effective supplement to their existing marketing platforms. Additionally, our customers are businesses who may have evaluated a buy vs. build decision for a mobile app and have chosen to buy one. Example of target markets could be hair salons, nail salons, bars, restaurants, dentists, doctors, chiropractors or any other local business with fewer than 5 locations.
The consumers who download and use our app are customers of our business users. In downloading the app, they have expressed a desire to connect with the business and receive marketing offers and other communications. The consumer users are customers with the potential to become long-term loyal customers of these businesses. The consumers can be people who choose to do business with local, small or family-owned establishments rather than the nationwide and larger alternatives.
What 3 things do you want your company name to communicate to your customers?
The company name should be focused on the consumer side only.
We want our company name to be short, easy to pronounce and something that will resonate with the consumer users. We are far more interested in having an appealing consumer-facing name than one that clearly conveys what we do to business customers.
We want consumers to believe that when they are downloading our app, they are downloading the most cutting edge and trendy technology application. Something they are willing to talk to their friends about. Remember the first time you told someone about Uber? We want that same feeling in consumers.
We want to convey a sense of connection with local business. Supporting local and small businesses will eventually become a big part of our messaging. We believe that consumers want to support small businesses and we can be a powerful tool to promote and help local businesses collectively take market share away from their chain competitors.
List the names of your top three competitors
Style and Concept
What character, tenor, or spirit do you wish to convey?
Supporting local business.
Cutting edge technology that is incredibly easy to use.
Are there specific words or phrases you do not like?
We would prefer a one word name that is easy to pronounce.
Are there specific words or phrases you like?
We are open to words in any language, assuming they are easy to pronounce and do not have a negative or offensive connotation in their native meaning. Also, we are open to a name that includes an intentional misspelling (i.e. contact = kontact).
Do you have other info you want to share?
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