• Award$200
  • Entries102
  • Creatives26

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Background

Industry

Cleaning & Maintenance

About Your Company

This is for a swimming pool & spa -- maintenance and service company. Company has both Residential (homeowners) and commercial (i.e apartments) clients. We are the premium ‘pool’ company in the area, which means we are the most expensive, but have the most reliable and highest qualified technicians.

Execution

URL required
  • .com

Target Audience

Residential Audience: homeowners that gross $80K+
Commercial Audience: hotels, homeowner associations, apartment complexes, city pools

Competitors
Creative should NOT use

I would prefer creatives stay away from the following words in the name:
Pool
Spa
Service
Maintanence
This is not a deal breaker

Tone/voice

Professional
Reliable
Premium
Knowledgeable
industry-leading
Modern
Valuable
Transparent

Top 3 Things

Knowledgeable
trustworthy
premium

Additional Info

As stated before, we are the premium pool company in the area. All of our employees are highly certified and audited often. We guarantee our residential clients that the same person will service their property at the same time weekly. If we have to swap our the customer's regular service technician, or the technician is late to the property, we do not charge the customer for that service - the company eats the cost.

Materials

Contract
Files

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