• Award$200
  • Entries560
  • Creatives109

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Business Info

What does your company do?

New concept. Make to order sushi rolls, mainly carryout. Consept is susi version of SUBWAY. Customers pick ingredients then make sushi rolls. Good quality and quick service. Customer can create hundres of combination of seafood, vegetables, sauce and condiments. Very clean, simple and modern interior design. No nigiri or fancy appetizers. $10 lunch for good big sushi roll. 2 1/2 inch diameter

Do you require that a .COM or other URL be available for the new name?

.com is must.

Target Audience

What is your industry?

Food

Describe your customers

Mainly business people work in downtown DC for lunch. Quite sofisticated customers. Young proffetionals.

What 3 things do you want your company name to communicate to your customers?

Easy to remember and promounce, Healthy and delisious,
Quick, Create your own rolls, very affordable

List the names of your top three competitors

Potbelly,
Nooshi
Chopped

Style and Concept

What character, tenor, or spirit do you wish to convey?

Open for ideas. Maki Maki, and OhFish were my idea

Are there any words or phrases you especially like or hate?

Prefer not to use rolls or sushi but will consider if it's very unique.

Do you have other info you want to share?

I am quite well known sushi chef in DC so people recommending to use my name "Kaz" but I don't want. I might use "by Kaz" at the end of name for first location.
Hoping to expand nationally with this concept. Name shouldn't be already registered especially by food industry.

Materials

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