Here's the client journey on crowdspring:
1.The client completed an interactive name brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
2.Our über-talented namers created dozens of unique names.
In a typical Company / Product Name project on crowdspring, many professional namers submit dozens of custom names based on your brief.
- 220,000+ namers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
Have questions about custom Company / Product Name?Get a free, no obligation design consultation
3.The client picked the winning name.
After collaborating with multiple namers, the client picked their favorite name. The client received a signed intellectual property agreement giving the client full ownership to the name.
- Collaborate with the winning namer.
- The namer will implement final adjustments.
- The client receives full intellectual property rights.
What does your company do?
Property Management Software Solution - complete package, non-modular.
Do you require that a .COM or other URL be available for the new name?
I require that a .com with the exact name submitted be available
What is your industry?
Real Estate and Construction
Describe your customers
Initial launch in Canada. Target group is property management companies with 50,000 to 5,000,000 sq. ft. in the portfolio, and private wealth individuals with commercial property investments in their portfolios.
Second year will move into international markets, and portfolios in excess of 5,000,000 sq. ft. Portfolios will include commercial, large retail, and residential.
Focus is on a complete integrated software solution. Automated cost recoveries and integrated lease abstracting is what sets us apart from the completion.
What 3 things do you want your company name to communicate to your customers?
1. Advanced Intelligent Processing and Workflow integrating lease administration, property maintenance, and accounting with asset management.
2. No sticky notes or calculators. We capture all of the data, not just the outcomes, and keep your work.
3. We provide a complete solution for one pricing structure, not just a core program with 20+ add-ons that you really need to make it work.
List the names of your top three competitors
Yardi - product Voyager 7s
Style and Concept
What character, tenor, or spirit do you wish to convey?
Current. Fresh. Top level, elite products. "Working the way you wish it did" software. A company and products an order of magnitude above the dated and piecemeal accounting solutions that companies are forced to select from now.
Are there specific words or phrases you do not like?
Avoid stodgy accounting terms and the phrase "property management" Yes, it IS property management software, but there are a billion terrible software "solutions" that at best only do a small slice of what is needed. We do not want to be associated with them.
Are there specific words or phrases you like?
I wish I knew... Can be a made up name.
Do you have other info you want to share?
I'm partial to names that do not incorporate the industry into the name. The name should be 2-3 syllables long, and 10 letters or less. It should be memorable and easy to spell phonetically. No "Property Management Software -PMS"!
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