Here's the client journey on crowdspring:
1.The client completed an interactive name brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
2.Our über-talented namers created dozens of unique names.
In a typical Company / Product Name project on crowdspring, many professional namers submit dozens of custom names based on your brief.
- 220,000+ namers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
Have questions about custom Company / Product Name?Get a free, no obligation design consultation
3.The client picked the winning name.
After collaborating with multiple namers, the client picked their favorite name. The client received a signed intellectual property agreement giving the client full ownership to the name.
- Collaborate with the winning namer.
- The namer will implement final adjustments.
- The client receives full intellectual property rights.
What does your company do?
We do short-term (less than 90 days) payday lending for loans under $1,000. Our niche is that we treat borrowers with respect and charge less than traditional payday lenders. We reply immediately with questions and have excellent customer service. We also are on online company versus a brick and mortar company enabling us to offer better rates and lower fees.
Do you require that a .COM or other URL be available for the new name?
Yes, we will want to tie in a new web address with the new name.
What is your industry?
Describe your customers
Our customers are those that might need to use a short-term loan to avoid non-sufficient fund fees at banks, need cash quickly to get out of a bind or are using a payday lender
What 3 things do you want your company name to communicate to your customers?
1. We will treat you with trust and respect
2. Our rates are much less than traditional payday lenders
3. We will have cash to you in less than 24 hours
Style and Concept
What character, tenor, or spirit do you wish to convey?
We want to convey that we are professional and dependable. We will be able to provide funds very quickly and that we are fair and reasonable with our rates adn fees.
Are there any words or phrases you especially like or hate?
Do you have other info you want to share?
We have thought about using something like Karma Cash with the meaning that we do not intend to charge such a high rate on lending the money because what goes around comes around. However, we are not tied to this in any way.
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