• Award$200
  • Entries112
  • Creatives35

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Background

Industry

Retail

About Your Company

Screen Protection Company. We want to create a screen protection brand that we will sell exclusively on Amazon. There are a lot of brands in that space so we want something that will stand apart from the many options that are currently available.

Execution

Target Audience

This screen protection brand is going to be sold exclusively on amazon.com. It will be for the budget conscience customer. Keep in mind the space has many screen protection options to choose from. We want to stand out from among those extisting Amazon only brands. The customer is the one that wants a screen protector (glass) for around $6-8 and isn't afraid of installing the product on their device themselves. This customer is also the one that may already have a device and didn't want to purchase the accessory from the cell phone store.

Competitors
  • http://www.techarmor.com/

    Tech Armor was founded on the principle of developing the highest quality products available at prices that everyone can afford. At Tech Armor, we don’t just talk about the superior quality of our mobile accessories- we back it up! As soon as you purchase from us, you’re backed by our hassle-free, LIMITED LIFETIME WARRANTY. Designed in California: Located in Southern California, our engineers and designers are close to the action. At Tech Armor we recognize that the world of mobile devices is constantly expanding into more diverse territory; we make sure our stock is up to date in order to serve everyone who needs it. Whether you’re looking for a screen protector for your Amazon Kindle Fire or an iPad mini screen protector, whether you’re trying to protect your Samsung Galaxy or find the best screen protector for iPhone 5, Tech Armor has you covered. Our mobile device accessories come in styles fitted to all the most popular brands, including LG, Sony, Microsoft, HTC, Motorola, Nokia, Google and more! If we don't have your device covered, let us know about it and we will do our best to assist you! Customer Service and Support: We’re with you from step one. The Tech Armor team has spent countless hours dissecting customer feedback to develop our signature screen protection installation resources. We’ll walk you through the process step-by-step to make sure your application is FLAWLESS. If you do have any trouble, questions or difficulty, please do not hesitate to reach out and we promise we will do everything possible to make you smile every time you think of Tech Armor. If your installation was less than perfect or you are unhappy with it, please email us and we will help you with resources for a perfect installation. Refund and Return Policy: We stand behind our products 100% and your satisfaction is very important to us. If for any reason you are not completely satisfied with our products, please contact us via email within 30 days of purchase. We will respond within 24 hours and will either exchange your product or offer you a full refund. For accidental orders we will offer a full refund of the product purchase price (not shipping) upon receipt of the return of the unopened, sellable product.

  • Supershieldz

    Supershieldz is a company based out of Philadelphia, started with the sole purpose of making the highest quality products that are easy to use and affordable. Over the years we have established ourselves as one of the leading companies providing screen protectors. Our focus on providing excellent customer service has helped us achieve the highest level of satisfcation with our customers.

  • Mr.Shield

    Mr.Shield is committed to providing each customer with the highest standard of customer service.

Creative should NOT use

We don't want to have a "Z" at the end of our name. Really any Z in the name. We like being straight with the customer. Not trying to be something that is not what they will receive. "What you see is what you get" mentality.

Tone/voice

Conversational. Simple and easy to understand. Straight forward approach. We want to communication an affordable yet quality screen protector (glass) for their device, whethere that device is a $1000 iPhone X or a $50 budget device.

Top 3 Things

Quality, Budget friendly, easy installation

Additional Info

Within each package the customer will receive 2-3 tempered glass screen protectors, an installation tool to help with a quick and easy install on their device, cleaning cloths and adhesive tabs to remove dust.

Materials

Contract
Files

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