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Business Info

Business Name

Troy Technologies Inc

What do you do?

Manufacture Wheelchairs and accessories.

Do you require that a .COM or other URL be available for the new name?

I will accept a .com with an acceptable variation on the exact name

Target Audience

What is your industry?

Other

Describe your audience

Elderly people with minor to major mobility issues. The audience is resistant to the idea of needing a wheelchair. Often the purchaser is the child or spouse of the user.

What 3 things do you want your product name to communicate to your audience?

Simple, comfortable, non-medical

List the names of your top three competitor products

No real competition. This is a new product and concept. However, the closest thing would be a "geri chair"

Style

What character, tenor or spirit do you wish to convey?

Comfort, convenience, The good life

Are there any words or phrases you like?

Something fun and clever

Are there specific words or phrases you don't like?

There should NOT be any reference to "Wheelchair" or anything that infers old age or disabled.

Do you want to include additional info?

This "wheelchair" does nor have any of the tell-tail sighs of a wheelchair. No push handles or footplates etc. It does not really look like a wheelchair. It will be used mostly around the house. It doesn't fold. The users will be able to walk for short distances with some effort and don't consider themselves disabled or in need of a wheelchair. Wheelchairs have a negative connotation with this audience.

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