Here's the client journey on crowdspring:
1.The client completed an interactive name brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
2.Our über-talented namers created dozens of unique names.
In a typical Company / Product Name project on crowdspring, many professional namers submit dozens of custom names based on your brief.
- 220,000+ namers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
Have questions about custom Company / Product Name?Get a free, no obligation design consultation
3.The client picked the winning name.
After collaborating with multiple namers, the client picked their favorite name. The client received a signed intellectual property agreement giving the client full ownership to the name.
- Collaborate with the winning namer.
- The namer will implement final adjustments.
- The client receives full intellectual property rights.
What does your company do?
Our company is a residential real estate brokerage and property management company based in Salt Lake City, Utah.
Do you require that a .COM or other URL be available for the new name?
Ideally a .COM name.
What is your industry?
Real Estate and Construction
Describe your customers
Individuals and families looking to either rent, buy or sell a single family home in the Salt Lake market. Most will young families of moderate income, though we want to appeal to as broad an audience as possible. That said, our focus will be the "middle" market, not the high or low end.
What 3 things do you want your company name to communicate to your customers?
The name should connote "home" and a sense of place, we want to be perceived as technologically savvy and sophisticated. The residential brokerage and property management business is filled with mom and pop shops and we want to distinguish ourselves by creating a more modern, forward-looking brand.
List the names of your top three competitors
There are hundreds of residential brokerage firms in Utah and a handful of property management companies. Some of the names I personally like from other markets are Pacific Union, so perhaps a name that plays off of Utah streets or history, McGuire, so a distinctive last name or Polaris Pacific.
Style and Concept
What character, tenor, or spirit do you wish to convey?
Modern, technologically savvy property rental and brokerage business, focused on young families and singles.
Are there specific words or phrases you do not like?
Nothing too earthy.
Are there specific words or phrases you like?
Do you have other info you want to share?
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