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Background
Industry
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About Your Company
We are a proud locally ran and operated cannabis extract company with a 100% cannabis vaporizer Product line, an innovative convenient edible line and a health hemp CBD line that focuses on giving back to those in need. We believe in every aspect of a quality product, from our sourcing to our team environment to our obsession with our consumer. We focus on attention to detail in our products and provide exceptional experiences for our customers. Besides trying to be welcoming to all audiences through bright, easy to read/understand packaging, and the little thoughtful touches we put on the product, the age demographic we see are mid 20s to 30s. Our products are for beginners, connoisseurs, and everyone in between. matching potency, purity, and quality throughout all our products we strive to not just be like the next guy but connect without consumers, provide the knowledge and reliability through and through. You can enjoy each one of our products on the go, in private or with friends and family. Our current branding can be viewed on enjoyremedies.com, we will also supply our current branding and packaging for our cannabis brand. We were originally going to go with enjoybrands and unfortunately have to move to another brand name because of an attorney error.
When someone walks up to our brand we want to subconsciously envoke a feeling in that person that draws them into our brand. If they are a new user we want it to feel welcoming enough coming off the tongue that its not scary. We also want to look edgy enough to appeal to veteran consumers where they get a warm feeling just saying the name. Its welcoming , friendly and makes everyone want to smile. They want it to come to a party with them or sit in on a movie with them , our product is their next best friend. It makes them feel comfortable and trusting.
Execution
Current Website
URL required
.com
Target Audience
24-40 male and female, middle class, West coast,
Competitors
- https://selectoil.com/
This company has succeeded in creating a relatable, easy to understand, simple product, with no demographic restriction
- https://avitasgrown.com/homepage/
This company focus' on quality and being natural. Their name is a cannabis word spelled backward. however, they have done a beautiful job making it elegant.
- https://dosist.com/pen-calm/#
like that the name is unique and it does not scream cannabis.
Creative should NOT use
don't want any name with Cannabis or anything close to it.
Favorite taglines
select better, everything is possible, Think different, What drives you?
Tone/voice
welcoming, inviting and approachable. Fun and exciting
Top 3 Things
Happiness, enjoyment, inviting.
Additional Info
name must be easy to pronounce and not previously used.
Materials
Contract
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