Here's the client journey on crowdspring:
1.The client completed an interactive name brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
2.Our über-talented namers created dozens of unique names.
In a typical Company / Product Name project on crowdspring, many professional namers submit dozens of custom names based on your brief.
- 220,000+ namers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
Have questions about custom Company / Product Name?Get a free, no obligation design consultation
3.The client picked the winning name.
After collaborating with multiple namers, the client picked their favorite name. The client received a signed intellectual property agreement giving the client full ownership to the name.
- Collaborate with the winning namer.
- The namer will implement final adjustments.
- The client receives full intellectual property rights.
What does your company do?
We are a start-up company and we are building a web application that is a B2B biz. The system enables organization to create an online registration process that is linear and can be very complex very simply. Most of our clients are organizations that need really complicated registration process such as government agencies, educational tourism, youth movements, and educational institutes (think of the registration process you had to go through to enroll for your degree...)
The system also integrates the payment for the program in the system and it is completely seamless. The system enables the client to have the application look exactly like their website.
In the administrative side the organizations can view users, payments, control flow, send out emails, automate actions, and a lot more.
The system is a web application.
The current name we have is Reg'em (register them) but we think that it is not good.
The tag line is: Register. Charge. Manage
Which is OK but can be improved.
What is your industry?
Education, government, medical, camps, tourism
Describe your customers
Small and mid size businesses that normally deal with youth or young adults. Not formal at all. Not that much knowledge in the web even though this is a web product.
What 3 things do you want your company name to communicate to your customers?
That they can register the clients, Get money from them, manage them and basically automate as much as possible the registration and payment process. Sometimes we explain it as "client outsourcing" since they are out sourcing the registration process to the client (something many organizations are still doing themselves).
List the names of your top three competitors
No direct competitors but Oracle and Sap have systems that can be configured to do something similar. There are also Form stack and woofu but they offer only a very partial section of what we do.
Style and Concept
What character, tenor, or spirit do you wish to convey?
Webby but serious
Are there any words or phrases you especially like or hate?
Do you have other info you want to share?
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