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Business Info

What does your company do?

We are a new wood-fired pizza company offering classic wood-fired pizza, house made gelato and other italian fare.

Do you require that a .COM or other URL be available for the new name?

No, but it would be a plus if the .com or other URL is available.

Target Audience

What is your industry?

Food and Beverage

Describe your customers

Very broad demographic, but mostly shoppers, women and families.

What 3 things do you want your company name to communicate to your customers?

We definitely want to convey, fun, authenticity and and irreverence/sense of humor. We want to convey that we take the food seriously, but not necessarily ourselves.

List the names of your top three competitors

http://www.pizzeriamozza.com/
http://tomdouglas.com/index.php/restaura...
http://www.redd-wood.com/
http://basickneadspizza.com/

These are not actual competitors, but they should give an idea of the space.

Style and Concept

What character, tenor, or spirit do you wish to convey?

Fun, authentic, irreverent, experimental.

Are there any words or phrases you especially like or hate?

Grill or Grille. Luckily neither of these should apply. Overall we probably would not name the place after a person, but we're open to any bursts of inspiration.

Do you have other info you want to share?

At this point we are open to names that include italian words, but we are also very interested in english driven names as well, especially anything that might be a fun play-on words.

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