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Business Info

What does your company do?

We connect families with extra money to families without extra money.

In a nutshell, too many kids don't get the opportunity to play organized sports because their parents can't afford equipment, league fees, travel costs and more.

My dream is to create a platform, where a mother or father can create a profile for her son/daughter and request help from other families to cover fees. It would be a start to a more equal world.

P.S. - this site will likely be soccer focused to begin with, but we have a much bigger vision than just soccer.

Do you require that a .COM or other URL be available for the new name?

I will accept a .com with an acceptable variation on the exact name

Target Audience

What is your industry?


Describe your customers

Primary: Moms, age range is probably 20-55, low disposable income, need help funding after school activities / summer activities

What 3 things do you want your company name to communicate to your customers?

Hmm... this is a hard one, I just want a suggestive or semi-suggestive name that allows me to build a story around it.

List the names of your top three competitors

Wishbone (although we'd like to keep our foundation sports focused).

Style and Concept

What character, tenor, or spirit do you wish to convey?

Simple. This is a serious problem in society so I don't want the name to be humorous. And, I don't mind the words "charity" or "foundation" being a part of the name/domain.

Are there specific words or phrases you do not like?

I don't like words that are specific to a certain sport. For example, hoop doesn't work across all sports. Another example would be "offside," you can't be offside in golf, tennis or basketball. You get the point.

Are there specific words or phrases you like?


Do you have other info you want to share?




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