• Award$240
  • Entries176
  • Creatives37

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Background

Industry

Education

About Your Company

We are an online educational company specializing in AP (advanced placement) test preparation. We have super high quality video lessons for students to prepare for, and gain an edge, with their AP exams. Our app/website is gorgeous, clean and our content is like Masterclass but for high school students. We need to appeal to 16 year old AP students but not alienate their parents (who buy the product) or school institutions and AP teachers.

Execution

Target Audience

16 year old high school students who are in AP classes, their parents, AP teachers, and school institutions in the educational space.

Competitors
Creative should NOT use

Nothing "elite" sounding like Princeton, etc. Nothing too "silly" as to alienate parents or educational institiutions.

Favorite taglines

A must-have tool for any AP student...

Tone/voice

Sleek, Attractive, Clean, Fun, Edgy, Cutting-Edge, The future of education, the way learning should be done

Top 3 Things

Learning, Fun, Advantage

Materials

Contract
Files

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