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Business Info

What does your company do?

It is a new startup in the electronic cigarettes field.

Do you require that a .COM or other URL be available for the new name?

yes, it is a must that the .com of our new name to be available please.

Target Audience

What is your industry?

Other

Describe your customers

18+
Smokers who are trying to quit and they use electronic cigarettes to help them achieve that.
Smokers who are sick and tired of smoking and are looking to reduce their smoking rate to improve their health.

What 3 things do you want your company name to communicate to your customers?

1. The name must not include "smoke" or anything related to smoking, because electronic cigarettes are actually vapour not smokes and we need people to think away from smoking.
2. We need to offer our brand as a "healthy" or "harmless" alternative that is new and creative.
3. We need to keep the whole "cool" factor and image, so smoking is old, electronic cigarettes are the new version that is cool and offers the same type of experience by inhaling flavoured vapour.

List the names of your top three competitors

We have trends in the competition:
Companies that use colours in their names:
http://www.blucigs.com/
http://www.greensmoke.com/

Companies that demonstrate "a new version":
http://www.v2cigs.com/
http://www.smokenv.com/

Companies that are showing unique experience:
http://www.njoy.com/
http://www.whitecloudelectroniccigarette...
http://www.vapure.com/

Style and Concept

What character, tenor, or spirit do you wish to convey?

I wanted to name it LyfeSmoke but after doing a lot of research I'm thinking of avoiding the whole "Smoke" word in the name, because our image is "anti-smoke".

So I would like a name that is cool, unique & lively.

Are there specific words or phrases you do not like?

Smoke, Cigarettes or similar like Smoking, Cigs or anything related to smoking etc

Are there specific words or phrases you like?

There is nothing in particular but I am fine with changing the spelling to make the name unique for example instead of "life" we name it "lyfe", instead of new, we can use neo ... But I do not like "neo" it is very heavily used.

You can also suggest made up words that mean nothing but sound cool & unique.
You can also suggest names that have a meaning in a different language other than english that also sound cool.
You can also suggest names that can tell a story or after unique things, for example I like "Adobe" which was named after a river BUT the name must be "unique", I do not want to name it "Vegas Smoke" after las vegas or anything so popular like that.

Do you have other info you want to share?

Nothing really, if you have any questions, please ask.

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