Here's the client journey on crowdspring:
1.The client completed an interactive name brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
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2.Our über-talented namers created dozens of unique names.
In a typical Company / Product Name project on crowdspring, many professional namers submit dozens of custom names based on your brief.
- 220,000+ namers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
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Have questions about custom Company / Product Name?
Get a free, no obligation design consultation3.The client picked the winning name.
After collaborating with multiple namers, the client picked their favorite name. The client received a signed intellectual property agreement giving the client full ownership to the name.
- Collaborate with the winning namer.
- The namer will implement final adjustments.
- The client receives full intellectual property rights.
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Business Info
BUSINESS NAME
We are a new designer handbag company
WHAT DO YOU DO?
We are a new handbag and accessories design company. We hand make very high quality handbags to order. A customer will have a handbag personally designed for her by our designers. The design will then be hand crafted from the finest quality leather. We stand for cutting edge design, not mass market like many well known brands, for a woman who wants to be different, envied and admired
Target Audience
WHAT IS YOUR INDUSTRY?
Fashion
DESCRIBE YOUR AUDIENCE
Women, typically between 25-55. Affluent. Wanting something more than the usual high end brands (e.g., Gucci, Louis Vuitton). Interested in design and quality. She likes the idea of having something made specifically for her. Our designs range from timeless classics to haute couture
WHAT ARE THE TOP 3 THINGS YOU WOULD LIKE TO COMMUNICATE TO YOUR AUDIENCE?
1. Cutting edge design
2. Quality manufacture
3. Difference from the crowd
Style and Concept
WHAT STYLES DO YOU LIKE?
As above
WHAT COLORS DO YOU LIKE OR HATE?
Not relevant
ANY OTHER ADDITIONAL INFO? (OPTIONAL)
Nothing too obvious
Must be evocative (see http://www.igorinternational.com/process...
Must be capable of stretch to other accessories and later possibly male products
Absolutely must be trademarkable and with a .com website available
Materials
Contract
Files
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