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Business Info

What does your company do?

I'm NOT looking for a company name. I'm looking for a PROJECT Name.

Target of the project: Evaluation of a new, innovative, business-oriented Merchandise Management System for a MANOR AG Retail-Company (Department Store Chain) in Switzerland (www.manor.ch)

Do you require that a .COM or other URL be available for the new name?

I will accept a .com with an acceptable variation on the exact name

Target Audience

What is your industry?


Describe your customers

Internal Customers in the buying and retailing organization of the company.

What 3 things do you want your company name to communicate to your customers?

The project aims to evaluate in implement a new IT-Platform for the Retail-Company (Mercandise Management System).
The new Merchandise Management System should be INNOVATIVE and will make the work of the the users EASIER and bring more FUN in the daily work.
An outcome will also be, that this system helps the company to understand customer needs better and faster - to be smart.
The project aims also, that customers will be more attracted by the company and the products we offer.
The new System will be the most innovative, contemporary and clever IT-Platform ever.

List the names of your top three competitors


Style and Concept

What character, tenor, or spirit do you wish to convey?

Smart. Stylish. Contemporary. Flat design. Focused on efficiency. Clever. Crisp. Energetic. Sexy.

Are there specific words or phrases you do not like?

Don't use worn-out names like Apollo, Discovery, Phoenix and such stuff..

Are there specific words or phrases you like?

Not necessarily. look at the character and spirit field.

Do you have other info you want to share?

- Project name can be a combination of features (Manor retail system blablabla - to give an example) however more lyrically names are welcome.
Keep in mind, that a IT-Project could become difficult. So, the name should not be used easily in another meaning (e.g. Challenger)



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