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Business Info

What does your company do?

We are a new company that will be a guide for Entrepreneur's who are just starting out.

Think guide as in you need a guide if you climb Mt Everest. You need a guide when starting your business.

Do you require that a .COM or other URL be available for the new name?

We need a dotcom to go with the new name.
The dotcom does not ave to match the name exactly but be relevent or close some how.

Target Audience

What is your industry?

Entrepreneur's who are just starting out

Describe your customers

They are the everyday joe who is about to start a new business. They need our help to guide them.
Our products are 3 books for the entrepenuer that is just being finished.

What 3 things do you want your company name to communicate to your customers?

Simplicity, guide, help

List the names of your top three competitors

http://www.entrepreneur.com
www.inc.com
www.fastcompany.com

Style and Concept

What character, tenor, or spirit do you wish to convey?

Serious, business like, simple

Are there any words or phrases you especially like or hate?

I like the idea to use the word Guide or a word similiar to that. Also Research is what the book is all about so that might fit in or a similar word also.

Our books are guides.
Our books could also be considered research reports

Do you have other info you want to share?

Something that we did like was the possibility of tying the motif to something similar to travel in a sense that as a guide, like mountain guide or adventure guide. We are the entrepreneur's guide.

This is just an idea in our brainstorm. We want all ideas.

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