• Award$200
  • Entries234
  • Creatives69



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Business Info

What does your company do?

We are the creators of HDReal, a groundbreaking proprietary automated image processing system, that we use to capture and process all kinds of subjects that are marketed and sold, including homes, commercial spaces (hotels, retail, office, etc), vehicles, etc. The system generates near magazine quality at remarkably affordable prices.

Do you require that a .COM or other URL be available for the new name?

Yes, the name must be available for a .com domain name. It is possible but not preferable to add "images.com" to the name if the name is not available by itself. Also possible but less preferable to make the top level domain from another country (view.it, bit.ly, etc)

Target Audience

What is your industry?

Real estate marketing (both residential and commercial, both for sale and for rent) is our primary industry but we provide high-quality marketing images for a variety of other industries - any industry that uses images for marketing purposes.

Describe your customers

Residential and commercial agents/brokers, property managers, property owners, landlords, developers and builders, directors of marketing, marketing companies, owners of businesses who depend on high quality photography images to market their products. A very broad demographic group but all professionals, so the name should be easily accessible by all different kinds of people.

What 3 things do you want your company name to communicate to your customers?

High quality imagery
Innovation / cutting-edge / technological prowess
Populist, for the masses (i.e. not exclusive)
Value (less emphasis on value, don't want to sound "cheap") - our products are of the highest quality for the best value (low prices)

List the names of your top three competitors

Obeo (www.obeo.com)
Vicaso (www.vicaso.com)
VHT (www.vht.com)

Style and Concept

What character, tenor, or spirit do you wish to convey?

Established, timeless, been around forever and will be around forever
Innovative, techy, cutting edge, digital
Groundbreaking, revolutionary, a different way of doing things, iconoclastic
Simple, catchy, easy to communicate in a conversation
Expert, intelligent, scientific

Are there any words or phrases you especially like or hate?


Do you have other info you want to share?

Name should lead to a tagline that ties into the name.
Ideally no name that sounds too "Web 2.0"
Name can be related to seeing, visibility, imagery or imaging or images, but not essential.
Please view our website at www.hdrhomes.com for more info and image samples (however the content is dated and not reflective of our current and future activities so the info on this page should be taken as most accurate and relevant)



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