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Business Info

Business Name

Evans Mfg.

What do you do?

Manufacture kitchenware. eg. Pancake turners, Cooking spoons,Spaghetti Spoons, Messuring spoons, Basting Brushes, Silicone Spatulas, Pizza cutters, Chip Clips, Ice Cream scoops, Cake servers, Cutting boards, Strainers, ect..

Do you require that a .COM or other URL be available for the new name?

Not necessary

Target Audience

What is your industry?

This project is for retail houseware (kitchen goods)

Describe your audience

Anyone purchasing houswares

What 3 things do you want your product name to communicate to your audience?

Quality, USA Made, Gourmet

List the names of your top three competitor products

OXO, Rsle, Rachael Ray


What character, tenor or spirit do you wish to convey?

Functional, Value, Clean style

Are there any words or phrases you like or hate?


Do you want to include additional info?

We are looking to launch a new kitchenware product line into retail. We need a name that can be printed on each item. We would like the products to be reconized as USA made. These products are the kind you see in the kitchen section of major retailers.



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