Here's the client journey on crowdspring:
1.The client completed an interactive name brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
2.Our über-talented namers created dozens of unique names.
In a typical Company / Product Name project on crowdspring, many professional namers submit dozens of custom names based on your brief.
- 220,000+ namers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
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3.The client picked the winning name.
After collaborating with multiple namers, the client picked their favorite name. The client received a signed intellectual property agreement giving the client full ownership to the name.
- Collaborate with the winning namer.
- The namer will implement final adjustments.
- The client receives full intellectual property rights.
What does your company do?
Hello creatives! We manufacture a range of healthy fast food. Our products are sold in high school canteens. They are purchased by 11 - 18 year olds.
Do you require that a .COM or other URL be available for the new name?
I will accept a .com with an acceptable variation on the exact name
What is your industry?
Food and Beverage
Describe your customers
11 - 18 Year Olds. They are in highschool. Very fashion orientated. They like the latest technology products and love current music. They are up with the latest trends.
What 3 things do you want your company name to communicate to your customers?
Flavours & variety ready to go or eat in
Fun & Social Brand
Style and Concept
What character, tenor, or spirit do you wish to convey?
The brand should convey the feel of street food and trendy food pop-ups (see attached mood boards).
Fun & Tasty/ Food on the go / World Flavours/ Adventurous & Funky/ Rustic.
Are there specific words or phrases you do not like?
Avoid words like "To Go"; Grab & Go "munch, bites and nosh. No words assimilated from other languages.
Competitors are named Street Eats and Urban Eats so carefully use words street and urban; I wouldnt necessarily dismiss them but they need to be used in unique combination.
Are there specific words or phrases you like?
Do you have other info you want to share?
Please see attachments for the type of brand name we want.
Please see attachment for the type of food we produce.
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