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Updates

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Business Info

Business Name

Trane

What do you do?

Marketing manager

Do you require that a .COM or other URL be available for the new name?

no, we don't need a URL for it specifically

Target Audience

What is your industry?

Real Estate and Construction

Describe your audience

Mechanical engineers

What 3 things do you want your product name to communicate to your audience?

Its an industry tool
its a comparison tool
Its a motor comparison tool

List the names of your top three competitor products

Carrier, Johnson controls

Style

What character, tenor or spirit do you wish to convey?

Business, expertise, tool to help

Are there any words or phrases you like?

not yet

Are there specific words or phrases you don't like?

Would like in to include ECM in the name since its the type of technology being compared but not a necessity

Do you want to include additional info?

No, information is above

Materials

Contract
Files

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