What does your company do?
Our company connects businesses with bloggers and other site owners to host banner ads, links, or sponsored content. Coupled with SEO, we hope to give brands an opportunity to not only increase visibility for site readers and visitors, but to also maximize visibility on the SERPs.
Customers inform us of the niche they're looking to host ads on as well as certain KPIs that they're looking for in website. For example, a company will let us know that they're looking to grab sponsored posts on blogs that focus on women's health with traffic over 4k per month. Our team scours the web for blogs that meet the criteria, then set up the media buy with the customer.
We do not have a set inventory, but focus on custom "ad hunts" to meet exactly what the customers want for their marketing projects. Unlike companies that focus on the hosts (aka, sites that focus on making money for bloggers and site owners that participate), we focus on the companies that will benefit in terms of branding and marketing.
What is your industry?
Online Marketing & Advertising
Describe your customers
Advertising/marketing professionals within companies and other marketing agencies, individual business owners in-the-know in regards to tech and online marketing. Generally tech-savvy customers within the mid-20s to late-40s age range that value quality over cost.
What 3 things do you want your company name to communicate to your customers?
Having a global network/having a wide reach, fun/fresh/friendly, placing importance on quality.
Style and Concept
What character, tenor, or spirit do you wish to convey?
Fresh, modern, clean, premium, quality, bright, catchy, fun, friendly
Are there any words or phrases you especially like or hate?
Nothing at the moment.
Do you have other info you want to share?
Not at this time.
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