What does your company do?
We're a strength and conditioning facility which currently designs training plans for mountain athletes, military athletes and law enforcement athletes. After several requests we're beginning to design training plans for firemen and paramedics - hence the new logo.
What is your industry?
Describe your customers
Professional firemen and rescue professionals who understand their bodies are their most important piece of equipment.
What 3 things do you want your company name to communicate to your customers?
Athleticism, Fire/Rescue, the idea of a "Quiet Professional"
List the names of your top three competitors
Style and Concept
What character, tenor, or spirit do you wish to convey?
Athleticism, Quiet Professionalism,
Are there specific words or phrases you do not like?
No, but be conservative
Are there specific words or phrases you like?
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