Here's the client journey on crowdspring:
1.The client completed an interactive name brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
2.Our über-talented namers created dozens of unique names.
In a typical Company / Product Name project on crowdspring, many professional namers submit dozens of custom names based on your brief.
- 220,000+ namers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
Have questions about custom Company / Product Name?Get a free, no obligation design consultation
3.The client picked the winning name.
After collaborating with multiple namers, the client picked their favorite name. The client received a signed intellectual property agreement giving the client full ownership to the name.
- Collaborate with the winning namer.
- The namer will implement final adjustments.
- The client receives full intellectual property rights.
LET ME TELL YOU ABOUT US:
I have an idea for a new type of lounge chair for people who are sun tanning and I need a name!
Whenever you sit out in the sun, there are all sorts of wonderful lounge chairs so that you can sit normally, recline and read a book. It's great until you go to turn over. As soon as you lie on your stomach, the chairs become rather uncomfortable and you have to stop your reading or whatever you're doing and just lie there. So, I have created a lounge chair with a hole in it so that you can still read while lying face down. I know, it sounds weird - but that's exactly why I need a catchy name!
HERE IS WHAT WE NEED:
I need a great name for my new invention so that people will get the idea quickly and I have to do less explaining. See the attached image for an example of what this chair will look like and how you would use it. Then, come up with your best name!
OUR TARGET AUDIENCE IS:
We'll primarily be going after resorts, cruise ships, hotels, etc. - large scale buyers of lounge chairs. It's conceivable that we would also try to sell this at retail locations but that would come later. Think of a name that will be memorable enough that people will say to one another - oh, I hope our hotel has those XXX chairs!
WE LIKE THESE EXAMPLES:
I can't really even think of other examples of furniture names so I guess the sky is the limit.
WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
I'm pretty open but I really feel like we need to have the word 'chair' or 'lounger' or 'deck' or 'bed' or something along those lines just so that it's clear what the product is. But again, come up with any other ideas you have - these are just some examples.
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