Here's the client journey on crowdspring:
1.The client completed an interactive name brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
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2.Our über-talented namers created dozens of unique names.
In a typical Company / Product Name project on crowdspring, many professional namers submit dozens of custom names based on your brief.
- 220,000+ namers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
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Have questions about custom Company / Product Name?
Get a free, no obligation design consultation3.The client picked the winning name.
After collaborating with multiple namers, the client picked their favorite name. The client received a signed intellectual property agreement giving the client full ownership to the name.
- Collaborate with the winning namer.
- The namer will implement final adjustments.
- The client receives full intellectual property rights.
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Business Info
What does your company do?
We are a business development company that works with trash haulers and trucking companies to implement CNG strategies. By using Compressed Natural Gas, the fleets will lower their fuel costs, reduce their environmental impact, and reduce the noise associated with their trucks.
By investing with us, investors will have access to a fast growth business (>25% / year) in an environmentally responsible space, with hard infrastructure assets to secure their investment.
Our role in this is to work with fleets to understand the lowest cost way to meet their needs, and then handle the project finance and implementation. We arrange the financing of the station, and work with the gas company to make sure we can get gas to their site, with engineers to design the station, construction companies to permit and build it.
For the stations that are built, we play an ongoing role managing the investment, paying the bills, invoicing our customers, etc.
Do you require that a .COM or other URL be available for the new name?
I will accept a .com with an acceptable variation on the exact name
Target Audience
What is your industry?
Other
Describe your customers
Our customers are 1) mid-sized refuse fleets (garbage trucks) and 2) trucking companies that are interested in lowering their fuel cost and reducing the volatility of their fuel expenditures.
I should note, we must also focus on attracting funding for our stations, so we should be equally focused on investors who are interested in infrastructure investments with a long time horizon and desire to be exposed to the alternative fuels/ green investing space.
What 3 things do you want your company name to communicate to your customers?
Focused on cost effectively serving customer needs (solutions focused)
Taking risk out of alternative fuels
Investing in 21st century infrastructure
List the names of your top three competitors
Clean Energy
Trustar
Zeit Energy
Gain Fuels
Style and Concept
What character, tenor, or spirit do you wish to convey?
High quality investment, value focused, serious
Are there specific words or phrases you do not like?
We need to stay away from "Green" and other environmental themes in the names, as it doesn't seem to resonate with 80% of our customers or most investors
Are there specific words or phrases you like?
I like infrastructure, and future focused terms
Do you have other info you want to share?
Our product replaces crude oil, and is mostly domestic in origin, so that has some appeal to policy makers and customers.
Materials
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