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Business Info

What does your company do?

My company sells shoes which encourage you to try new things in life. Why? because every pair comes with a challenge, if you post a picture or video of you on FB doing the challenge, you get 30% off your next pair!

Do you require that a .COM or other URL be available for the new name?

I will accept a .com with an acceptable variation on the exact name

Target Audience

What is your industry?

Advertising and Marketing

Describe your customers

My customers are people between 25 and 45, they are extravert and they believe that experiences are more valuable than things. They are willing to try new brands, new experiences, they are also ready to spend 100 euros for a pair of shoes.

What 3 things do you want your company name to communicate to your customers?

Mix of product and experience
Funny challenge
Personal development

List the names of your top three competitors

No competitor with this concept, otherwise bip players in the sneaker industry

Style and Concept

What character, tenor, or spirit do you wish to convey?

Dynamic
Open minded
Challenging

Are there specific words or phrases you do not like?

Nothing

Are there specific words or phrases you like?

Bold, dare, open, smile, challenge accepted, defy, achievement,

Do you have other info you want to share?

Name can be abstract, it would be great if it could be used as a verb

Materials

Contract
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