What does your company do?
We are a fashion company that encourages the customer to interact with the product.
Do you require that a .COM or other URL be available for the new name?
We only want a .com URL
What is your industry?
Womens handbags and accessories
Describe your customers
Our customers will be between the ages of 18-40 years, female and from Europe/ USA. We are targeting middle income consumers who actively engage in fashion and culture. We are open to customers of all backgrounds, but particularly those with a creative flair who have some interest in design. We want to encourage an online community and participation with our company, with our customers holding the following values:
Appreciative of high quality fashion
Experience investing in specialty items
People who are pioneering and exploratory
What 3 things do you want your company name to communicate to your customers?
1) Clean modern: chic but a little bit playful.
2) Design focus: our individuality as a brand and our ability to produce unique designs that our users interact with.
3) High value.
List the names of your top three competitors
We have decided not to list our competitors.
Style and Concept
What character, tenor, or spirit do you wish to convey?
We are looking for a name that can become a recognisable brand. It should evoke creativity, energy and commitment to high quality design.
Are there any words or phrases you especially like or hate?
We dont want silly/ funny/ clichd/ cheesy names. We want witty and clever word play.
We dont want the name to be specifically about handbags.
Do you have other info you want to share?
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