Here's the client journey on crowdspring:
1.The client completed an interactive name brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
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2.Our über-talented namers created dozens of unique names.
In a typical Company / Product Name project on crowdspring, many professional namers submit dozens of custom names based on your brief.
- 220,000+ namers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
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Have questions about custom Company / Product Name?
Get a free, no obligation design consultation3.The client picked the winning name.
After collaborating with multiple namers, the client picked their favorite name. The client received a signed intellectual property agreement giving the client full ownership to the name.
- Collaborate with the winning namer.
- The namer will implement final adjustments.
- The client receives full intellectual property rights.
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Business Info
What does your company do?
Our company owns the patent on an all-natural pain reliever. (similar to A535, Lakota etc)
Our company private label manufactures our patented all-natural pain reliever product for other leading brands. (sports companies, yoga companies etc)
Do you require that a .COM or other URL be available for the new name?
Yes, we require that the .com is available
Target Audience
What is your industry?
Healthcare, natural medicine, health and fitness, pharmaceutical
Describe your customers
Corporate clients - as we manufacture our products for other consumer brands. We do not market our own 'brand name' to retail consumers.
Our name needs to appeal to other companies, as we create private label lines of products. Our clients include: health, fitness, nutritional, pharmaceutical companies.
We deal with: company leaders, senior executives, investors, etc.
What 3 things do you want your company name to communicate to your customers?
Professional, world Class Company
Medical / Pharmaceutical / Bio-science / Health care (not herbal)
All-Natural Medical Products
List the names of your top three competitors
CV Technologies
Axia Healthcare
Swiss Medica (that was our old name!)
Style and Concept
What character, tenor, or spirit do you wish to convey?
Think pharmaceutical, medical, health care etc . Technologies, Bio-science, health care
Nothing related to herbal, organic, hippy, floral etc.
Are there any words or phrases you especially like or hate?
We like:
Health
Healthcare
Pharmaceutical
Bioscience
Technologies
Natural
Medical
Effective
Quality
Premium
Do you have other info you want to share?
- we want either 1 or 2 word names
- The .com must be available
- No weird names you cant pronounce easily eg: Xainadu
But we are ok with cool sounding 2 word names that you can pronouce like:
Synergix Healthcare or Bio-Med Technologies
The former name of the company was Swiss Medica.
We are under new ownership and do not want to use that name, or any version of it.
But it was perfect, because it conveyed a sense of:
professionalism, medical, European, natural
We need our new name to be:
- focused (make sense and convey our image)
- aligned with our company's mission
- linked to the background (professional health care, bio sciences etc)
Further - if you win this bid, you will have access to other writing jobs including website copy, marketing collateral and more.
GOOD LUCK!
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