Here's the client journey on crowdspring:
1.The client completed an interactive name brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
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2.Our ĂĽber-talented namers created dozens of unique names.
In a typical Company / Product Name project on crowdspring, many professional namers submit dozens of custom names based on your brief.
- 220,000+ namers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
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Have questions about custom Company / Product Name?
Get a free, no obligation design consultation3.The client picked the winning name.
After collaborating with multiple namers, the client picked their favorite name. The client received a signed intellectual property agreement giving the client full ownership to the name.
- Collaborate with the winning namer.
- The namer will implement final adjustments.
- The client receives full intellectual property rights.
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Background
Industry
Financial Services
About Your Company
Insurance brokerage and consulting firm specializing in Director's and Officers (D&O) Liability program analysis, benchmarking, policy placement and ongoing client service.
Target Audience - CFO's and Boards of publicly traded companies.
We created a process for analyzing and benchmarking D&O programs. We access the global insurance marketplace and national databases to analyze and benchmark a client’s: Coverage; Limits; Retentions(deductibles); Rates; and Marketplace Availability against their piers.
In the highly regulated environment of D&O policy placement for public companies, board member's need confidence in their companies’ process for procuring a D&O policy. Our process delivers that confidence.
Execution
URL required
.com
Target Audience
CFO' s, CEO's and Board Members of publicaly traded companies.
Competitors
- www.marsh.com
Insurance Broker
- www.aon.com
Insurance broker
- www.willistowerswatson.com
Insurance broker
- www.lockton.com
Insurance Broker
- www.imacorp.com
Insurance Broker
Creative should NOT use
Like creative. Like focus. Like epxert. We are focused on a specific product within in a huge industry.
Tone/voice
Focused, professional, nimble, precise, experienced
Top 3 Things
Focus, Specialization, Professionalism
Additional Info
After 25 years as an insurance broker for large publically traded firms, we developed a process that gives a company confidence in their D&O policy placement.
Public companies, especially mid to small-cap companies are frequently underserved by their current insurance brokers. Only companies large enough to gain the attention of a publicly held insurance broker (MMC, AON, WSH) receive the level of expertise necessary to feel confident they are making best in class decisions on their D&O policy coverage and structure. Small local and regional insurance agencies do not have the expertise, resources or market access to provide a full suite of D&O consulting and placement services.
Materials
Contract
Files
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