Here's the client journey on crowdspring:
1.The client completed an interactive name brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
2.Our über-talented namers created dozens of unique names.
In a typical Company / Product Name project on crowdspring, many professional namers submit dozens of custom names based on your brief.
- 220,000+ namers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
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3.The client picked the winning name.
After collaborating with multiple namers, the client picked their favorite name. The client received a signed intellectual property agreement giving the client full ownership to the name.
- Collaborate with the winning namer.
- The namer will implement final adjustments.
- The client receives full intellectual property rights.
Software & Technology
About Your Company
StatBid is a PPC agency (pay-per-click) and a Google partner. The target audience is divided into two groups: Direct to Consumer Brands (ex- Outdoor Research, SAXX underwear,) and Business to Consumer Retail (ex- evo.com, tackledirect.com)
Our target event audience for the event we are naming is comprised of business owners or heads of marketing for Direct to Consumer Brands on platforms like Shopify, BigCommerce & Magento. Their company revnue would fall between 2 million - 20 million (up & coming companies).
Similar event audience we are hoping to attract
Event with similar audience we are trying to target
Creative should NOT use
No funky spelling or difficult to brand
Core values: https://www.statbid.com/about-statbid/#core-values. The tone focuses on a counter culture point of view with an irreverant style that can have some attitude, but comes from a place of authenticity and cuts through the BS. StatBid pokes fun at the industry and we are not afraid to poke fun at ourselves. The event tone should be social, focusing on spreading knowledge and learning from others.
Top 3 Things
Memorable (easy to remember), Catchy, Simple
We are looking for an event name for a Google workshop hosted by our company StatBid. The pilot event will be held in Las Vegas in March and we plan to host the workshop around the US and internationally. The standing title of the event is "New to Google" but we are looking for something more creative and catchy. It does not need to include Google in the title. See the workshop content in the attached draft Invite file. The event will also be marketed as bringing likeminded people together, to make new connections and establish relationships. The event will aim to be an excellerator for your business, to expand your thinking, learn from others, and be part of a community.