Software & Technology
About Your Company
StatBid is a PPC agency (pay-per-click) and a Google partner. The target audience is divided into two groups: Direct to Consumer Brands (ex- Outdoor Research, SAXX underwear,) and Business to Consumer Retail (ex- evo.com, tackledirect.com)
Our target event audience for the event we are naming is comprised of business owners or heads of marketing for Direct to Consumer Brands on platforms like Shopify, BigCommerce & Magento. Their company revnue would fall between 2 million - 20 million (up & coming companies).
Similar event audience we are hoping to attract
Event with similar audience we are trying to target
Creative should NOT use
No funky spelling or difficult to brand
Core values: https://www.statbid.com/about-statbid/#core-values. The tone focuses on a counter culture point of view with an irreverant style that can have some attitude, but comes from a place of authenticity and cuts through the BS. StatBid pokes fun at the industry and we are not afraid to poke fun at ourselves. The event tone should be social, focusing on spreading knowledge and learning from others.
Top 3 Things
Memorable (easy to remember), Catchy, Simple
We are looking for an event name for a Google workshop hosted by our company StatBid. The pilot event will be held in Las Vegas in March and we plan to host the workshop around the US and internationally. The standing title of the event is "New to Google" but we are looking for something more creative and catchy. It does not need to include Google in the title. See the workshop content in the attached draft Invite file. The event will also be marketed as bringing likeminded people together, to make new connections and establish relationships. The event will aim to be an excellerator for your business, to expand your thinking, learn from others, and be part of a community.