• Award$750
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LET ME TELL YOU ABOUT US:

We are a small craft beer brewer from the Seattle area looking for the right mix of great beer and an arresting brand name. No...we're not looking to get ourselves arrested, but maybe come close?

HERE IS WHAT WE NEED:

Some craft beer brewers just look at their surroundings and come up with names that describe what they see...such as the Scottish brewer Harveistoun that named its ale "Old Engine Oil", others use sports analogies like Pyramid's "Curve Ball" Blonde Ale or maybe current events like Wasatch's "Polygamy Porter", catchy, huh?

Well...call us crazy, but we're to busy concocting some really crafty beer to try and be creative with consumating some killer copy too. That is exactly where you come in. Give us a brand name for our progeney and flavor names that would go with it. We're starting with an IPA and an Amber Ale and we'll see where that takes us.

OUR TARGET AUDIENCE IS:

Probably you...if you're into a great brew...or two... NO "Nat Lite" fans please. So...guys 25 to 60 with a decent job or a working girfriend who thinks your more expensive taste in quality is actually attractive. And of course anybody else that enjoys a good story and some music to round out the afternoon.

WE LIKE THESE EXAMPLES:

See above, but show some talent as a leader, not a follower...in other words, be original.

WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:

1.Only submit names that have at least passed a Google search against anything obviously similar in the beverage category.

2.A simple USPTO search of live brand names in the beverage category. If you think the name/s you have are sure winners but maybe a close call...send them along.

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