What does your company do?
My company manages mobile home park communities on behalf of owners. Prospective tenants will encounter the name when being directed to the company website to fill out applications for residency, looking for homes available for sale, getting information about the community, etc.
Do you require that a .COM or other URL be available for the new name?
I require that a .com with the exact name submitted be available
What is your industry?
Real Estate and Construction
Describe your customers
The tenants are salt of the earth folk. They are early risers and extremely mindful of their purchases, doing the research to find the best product and then will wait until it goes on sale. And when they do buy it, they will take exceptional care of it. They take pride in ownership. They are generally patriotic (America) and would lend a friend money if they needed it--even though they don't have TOO much of their own. They are on a fixed income, generally social security plus savings, maybe a pension from their blue collar career. They are generally honest and very reasonable people, and appreciate honesty and simplicity in their dealings. They are looking for a safe, orderly affordable place to live because their options in the same price range would take them into the city--a place they'd prefer not to be. The communities we manage are usually in a rural setting - a place they'd prefer - and are named things like "Meadow View," "Willow Farms," "Deer Grove," "Hickory Acres" etc.
What 3 things do you want your company name to communicate to your customers?
1. INTEGRITY: Just because the place is affordable doesn't mean you will receive a slum lord treatment. We say what we do and do what we say. There are no free gifts, though! The key is FAIR BUT FIRM. Policy and principle run it.
2. SAFE & PEACEFUL STABILITY: This is a place you can rest your head and leave the craziness behind. Our communities are quiet and safe. I believe "tree names" capture this well "Oakwood Communities" or "Maple Wood Communities," FOR EXAMPLE...I certainly don't want only "tree name" suggestions. But the imagery of deep sturdy roots and stability and shelter of a large mature tree sounds nice.
3. WARM PROFESSIONALISM: We will treat you fairly and do our job. We are friendly and warm and mainly here to take care of our responsibilities in the community so that you may enjoy your peace and quiet enjoyment of your property.
List the names of your top three competitors
Equity Lifestyle Properties, UMH Properties (United Mobile Homes), Hometown Communities
Style and Concept
What character, tenor, or spirit do you wish to convey?
professional, simple, reasonable, stable
Are there specific words or phrases you do not like?
Are there specific words or phrases you like?
I would like it to end in "communities" for example "XYZ Communities" The domain can either be XYZcommunities.com or simply XYZ if its available.
wood, rock, home, bridge, oak, hearth, stone, eagle, are some words that I thought might help get started. But please bring your original suggestions! I am open.
Do you have other info you want to share?
jsurnamer at gmail dot com if you have clarification questions
Reminder: I would like it to end in "communities" for example "XYZ Communities" The domain can either be XYZcommunities.com or simply XYZ if its available.
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