Here's the client journey on crowdspring:
1.The client completed an interactive name brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
2.Our über-talented namers created dozens of unique names.
In a typical Company / Product Name project on crowdspring, many professional namers submit dozens of custom names based on your brief.
- 220,000+ namers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
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3.The client picked the winning name.
After collaborating with multiple namers, the client picked their favorite name. The client received a signed intellectual property agreement giving the client full ownership to the name.
- Collaborate with the winning namer.
- The namer will implement final adjustments.
- The client receives full intellectual property rights.
Dalen Products, Inc
What do you do?
Were a family-run company that designs and manufactures unique and innovative gardening products.
Do you require that a .COM or other URL be available for the new name?
What is your industry?
Describe your audience
Likely 30 years of age and up, homeowners in the Midwest, Southeast, and South. More likely to be male. Middle class income bracket and up. Families with children and/or grandchildren. Gardeners and outdoor hobbyists. Eco-conscious and wary of using insecticides.
What 3 things do you want your product name to communicate to your audience?
This product will be a mosquito kill trap that lures the insects with changing lights.. Features and key words include mosquito, light, lure, frequency, cycle, non-toxic, and solar-powered.
List the names of your top three competitor products
Dynatrap, Mosquito Magnet, and Flowtron
What character, tenor or spirit do you wish to convey?
Modern, sci-fi, innovative, punny
Are there any words or phrases you like?
LED, mosquito, trap
Are there specific words or phrases you don't like?
Death, kill, hazard, toxic
Do you want to include additional info?
We like the name 'Skeeter Eater'; rhyming, assonance, and alliteration are a plus for us in this product name.
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