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Business Info

What does your company do?

Bring the latest news, blogs, videos, about adventure sports to the public. Specific sports will include Rock Climbing, Mountain Biking, Surfing (others will follow in the future). Publishing site with information regarding adventure sports and their culture

Forum regarding these topics will be public, registered users or subscribes will be able to upload videos of these specific sports to the site.

In the future I'd like to sponsor athletes in competitions for their respective sports

Do you require that a .COM or other URL be available for the new name?

.com only please

Target Audience

What is your industry?

Entertainment and Sports

Describe your customers

Between 18-45
People who are interested in outdoor living and being active
People interested in sharing their thoughts, advice, and reading articles related to adventure sports and the culture that surrounds them such as: climbing and mountain biking

What 3 things do you want your company name to communicate to your customers?

adventure sports
news
branding

List the names of your top three competitors

Outside Magazine
Rock and Ice
Transworld surf

Style and Concept

What character, tenor, or spirit do you wish to convey?

brandable
adventure news\information
serious yet whimsical and fun

Are there any words or phrases you especially like or hate?

Like: Earth, Salt to Stone, One World, Approach, Anchored, Ethics, Jetty, Organic, Volcom, Ogden, Wild, culture, vertical,

Do you have other info you want to share?

I'd like to keep the name simple and limited to two words tops, one word is more preferable (2 syllables). Thanks for you help!

Materials

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