• Award$225
  • Entries157
  • Creatives36

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Business Info

What does your company do?

non-profit dedicated to organizing and funding a grassroots citizens' movement, through education activities, to enact a new Alabama constitution

Do you require that a .COM or other URL be available for the new name?

yes, preferable .net

Target Audience

What is your industry?

non-profit

Describe your customers

all Alabama citizens 19 years +

What 3 things do you want your company name to communicate to your customers?

new constituion can help communities grow and provide more opportunities for Alabama citizens, puts the power of the state gov't back in the hands of the people, progress can be easier

List the names of your top three competitors

opposition is mainly due to lack of knowledge on how the current constitution inhibits communities from prospering and the legislature holds the majority of the power, so it's in their best interest to keep the status quo

Style and Concept

What character, tenor, or spirit do you wish to convey?

upbeat, energetic, positive, progress is good

Are there any words or phrases you especially like or hate?

don't want to appear liberal as we are a non-partisan organization

Do you have other info you want to share?

rebranding from Alabama Citizens for Constitution Reform Foundation as the name is too long and "constitution" is somewhat intimidating and off-putting to many people. Current website is www.constitutionalreform.org. Bring it back home is an educational initiative scheduled to hold at least one meeting in each county to allow citizens for hear stories about how the working of the constitution inhibit their community and affect their daily lives. Attached brochure is one currently being designed for those sessions.

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