Here's the client journey on crowdspring:
1.The client completed an interactive name brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
2.Our über-talented namers created dozens of unique names.
In a typical Company / Product Name project on crowdspring, many professional namers submit dozens of custom names based on your brief.
- 220,000+ namers from 195 countries.
- The client reviews & gives feedback.
- Great collaboration tools & free focus groups.
Have questions about custom Company / Product Name?Get a free, no obligation design consultation
3.The client picked the winning name.
After collaborating with multiple namers, the client picked their favorite name. The client received a signed intellectual property agreement giving the client full ownership to the name.
- Collaborate with the winning namer.
- The namer will implement final adjustments.
- The client receives full intellectual property rights.
What does your company do?
We are a game startup focusing on developing the next generation of casual and social games on mobile and browser platforms. Our vision is to charge peoples lives by bringing fun and energy through interactive and addictive games. We do this by creating games that are easy to play and fun to interact by combining the best elements in traditional games into the new social and casual game space. Our goal is to disrupt the casual and social games that exist today such as games from Zynga. We need a name to embrace our vision and differentiate ourselves in the market place.
Do you require that a .COM or other URL be available for the new name?
Yes. We also require .Org, .Net be available for the company name.
What is your industry?
Game industry, or broadly speaking, entertainment, software industry.
Describe your customers
Casual gamers who are 10+ years old male/female.
What 3 things do you want your company name to communicate to your customers?
- Casual and Fun
List the names of your top three competitors
Style and Concept
What character, tenor, or spirit do you wish to convey?
Besides the 3 things listed above, memorable, casual, fun and unique, on the game level, we want ourselves being perceived as creators of interactive and addictive games.
Are there any words or phrases you especially like or hate?
We prefer the company name to be one-word (as you can see the name of the competitors). Something that is not in the dictionary but it is easy and fun to pronounce. But we are open to multiple words as well.
Also, if you can do some research to ensure the words are neutral in other language/cultural, that will be great.
Do you have other info you want to share?
No, above is all we have to share.
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