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Background

Industry

Financial Services

About Your Company

We are building a 'Pay Later' Service that allows shoppers to pay over 5 payments. 20% at the time of purchase and 20% additional every 2 weeks. The user doesn't pay any fees. It's interest free! It's simple to use, very much like Paypal. Phone and PIN and attach a card to pay. We do the rest.

Our target audience is aged 18-30 and looking for an easy to use payment system to help them budget out their finances and increase their purchasing power.

Execution

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  • .com

Target Audience

18-30, young shoppers that value great experiences and the finer things in life. College educated or in college. Know they are "prime" consumers and expected to be treated as such.

Tone/voice

Fun, exciting, professional, aspirational

Top 3 Things

Payment-related, Trustworthy, Simple

Materials

Contract
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