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Business Info

Business Name

Employee Stock Option Fund

What do you do?

Lend cash to employees who hold stock options. Loans are secured against stock as non-recourse which means you don't have to pay the loan back even if the stock value falls so much that the loan is lost. We are releasing this promotional app which is likely going to be used by knowledge workers with smartphones. These employee may have stock option liquidity needs.

Target Audience

What is your industry?

Financial Services

What 3 things do you want to communicate to your audience through your app?

1. the app is very useful for many things including reminders
2. the app is very easy to use
3. Please contact us if you have questions. This point of contact is where ESO will get to introduce itself.

Style and Details

How many app screens do you need designed?

One page of design. We only need beautification of the start page of this mobile app. Please download the free app and take a snapshot of the opening screen, manipulate the graphics so that it's better looking and submit. My main complaint right now are the two message counters in simple text. Need something beautiful that enhances the experience. The main reason for users to visit this page other than when the application starts is to see the number of remaining messages. Thanks!

Do your app designs need to be a particular size?

Need to fit most Android phones while held in portrait/tall mode.

What mobile app styles do you like?

Typeface Futura

What colors do you want to see in your mobile app design?

Leverage the colors already in the sample.

What colors do you NOT want to see in your mobile app design?


What adjectives should best describe your app design?

helpful, easy, useful, convenient, valuable, free

Do you have additional info or links you'd like to share?

www.ohdontforget.com to test the web interface. You can download the test app from Android Market (Google Play) app store now at https://play.google.com/store/apps/detai...

You need to download the Oh Don't Forget Android app referenced in the link first. You'll see the first screen and the in-app purchase screen that I want fixed. The first screen is easy to reach, just start the app. The in-app purchase screen is viewed by clicking Buy Message Packs from the first screen and then clicking continue on the interim confirmation screen. Don't worry, you won't get charged for anything.



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