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Business Info

Business Name

M-Changa

What do you do?

M-Changa, a mobile money based fundraising platform, was launched over two years ago to build on the financial smoothing and risk sharing mechanisms already happening daily over mobile money. Currently in Kenya, M-Changas platform is used by over 30,000 people for customary events and causes, including medical care, disasters, funerals, and weddings.

With your phone (and the new app you are assisting with) you can quickly check the status of an existing fundraiser, browse fundraisers near you and even start your own fundraiser.

Target Audience

What is your industry?

Financial Services

What 3 things do you want to communicate to your audience through your app?

1 Contributing is fun and rewarding
2 Using M-Changa to fundraiser is easy and efficient
3. M-Changa provides is a safe, transparent and mobile accounting space for all of your fundraising needs, from weddings to school fees, to medical, to causes.

Style and Details

How many app screens do you need designed?

We need three screens; Login, Contribute and Fundraise.

Do your app designs need to be a particular size?

Our initial implementation will be in Android (using the appcelerator framework) followed by iPhone and Microsoft. Both the Contribute and Fundraise screens should be responsive and work both in vertical and horizontal modes.

What mobile app styles do you like?

Clean, Simple, Engaging, Professional

What colors do you want to see in your mobile app design?

Please see the colors used in the uploaded M-Changa and Changa Labs logos.

What colors do you NOT want to see in your mobile app design?

No Purple Please!

What adjectives should best describe your app design?

Confident, African, Clean, Smart, Easy, Clear. Not too much text.

Do you have additional info or links you'd like to share?

M-Changa has a a dual personality, its seen in Africa as a fundraising platform and in other places (including by Africans in the Diaspora) as a Crowdfunding platform). We estimate that this app will be used 60% by Kenyans, 20% by other Africans, and 20% by people in the rest of the world.

Your job is to provide layered PSD files to be used when we build our app.

The attached PDF sketches, what we need in each screen, please note the design but also read the descriptions.

What we're looking for your submission is originality and beautiful usability. And while we're looking for the functions indicated to be present in your design, you should feel free to be independent and creative in how they are designed/implemented. Feel free to rethink any design in the sketch as required.

And in specific, it is very much ok to:
Adopt the coverflow architecture suggested for Contribute or propose an alternative

Adopt the CashCow as the graphical representation of the customer's total Contributions or propose alternatives.

Please feel free to ask questions, we are looking forward to your ideas!

Materials

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