marketingper... has picked a winning mobile icons design

For $200 they received 16 design concepts from 7 designers!

  • Award 1
    Squirrel_edit 02 by poey

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Starts:2-Feb-14 10:45 p.m. GMT

Ends:10-Feb-14 10:45 p.m. GMT


Award 1: $200, was awarded to poey


Layered PSD


Preview: crowdSPRING Contract


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Creative brief

What do you do?

Start up company

Business Name

New Company

What is your industry?

Financial Services

Describe the target audience for your icon design

Young adults aged 18 - 34

What 3 things would you like to communicate to your audience through your icon design?

I need a simple icon/character developed for a new iPhone app that is being developed for young adults. This icon/character should be really cute and bright (preferably with a predominant color of Orange), friendly looking, and gender-neutral. You may consider designing an imaginary character or one based on an real animal such a puppy, squirrel, chipmunk, or a bee –critters known for storing/saving food. No piggy’s please :>)
This icon/character will interact with users in a positive way when they do something "good" like saving money and also nudge them to consider saving part of their tax refund!

The icon/character should be 120 x 120 pixels in size and is very simple so that users can customize it with accessories like hair, clothing, a cape (super saver) or objects the icon/character may be carrying (e.g. a large coin). We may create animated gifs showing the icon/character doing things like juggling etc. The icon/character should be SO CUTE that people can't wait to share it/show others! (Think WAZE icon, Snapchat , Android icon, Domo icon or Topalit).

How many different icons do you need designed?

one but perhaps different sizes may be needed.

Do you have specific size requirements for the icons?

120 x 120 pixels to start

What icon design styles do you like?

WAZE icon, Snapchat , Android icon, Domo icon or Topalit

What colors do you want to see in your icon design?


What colors do you NOT want to see in your icon design?

all black and white

What adjectives should best describe your icon design?


Do you have additional requirements or links you'd like to share?

no, I don't.