Direct Sales & Service Inc.
What do you do?
Wholesale Cookie Company
What is your industry?
Natural upscale baked goods
Describe your audience
Health conscious consumers looking for alterntive diet, Female 40 plus, HH income $75k plus.
What 3 things would you like to communicate to your audience through these materials?
Product quality, Product Benefits, USP.
How do you intend to use these marketing materials (print, web, etc.)
Packaging & Print
Style and Details
What do you need done?
Develop copy for brand positioning for retail package
What content must be included?
What character, tenor or spirit do you want to convey?
What is your required length in words or pages for these marketing materials?
Three paragraphs for three different catagories of product.
Do you want to include additional info?
Upon satisfaction we will then move into other stages of web/trade copy
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